3
Mat had already begun animatedly discussing his résumé and qualifications, his time at Wharton, and what he kept referring to as the ‘beauty’ of marketing. He should pare down his words by at least half, Ava thought, as they walked to his car. The sunlight reflected sharply off the cars in the lot, forcing her to squint.
‘Basically my degree is in marketing and design,’ he said. ‘It’s this cutting-edge dual thing that Wharton does. So I’m decent at both things, kind of ambidextrous. Marketing really is my jam, though. And when you bring marketing language into technical writing? That’s gold.’
Ava couldn’t disagree more. Marketing had nothing to do with engineering or technical writing. STÄDA’s new senior leadership had begun demanding that she incorporate marketing language into their
