ARRDE The flood of applications was both a dream and a nightmare. When the PR recruitment position opened, I had expected a steady stream of candidates. What I hadn’t anticipated was a deluge. Resumes poured in, each carrying its own promise of brilliance, charm, and expertise. My inbox became a battlefield of qualifications, recommendations, and cover letters that blurred together in an endless sea of self-promotion. I wasn’t one to shy away from responsibility, but this—this was something else entirely. Sitting at my desk, I scrolled through the applications, my fingers tightening around my coffee mug. Marketing prodigies, crisis management experts, social media wizards, corporate veterans—the spectrum of candidates was broad, and the weight of choosing the right one settled heavily

