Madden's response to the co-CEO announcement took forty-eight hours.
Not because he was against it. Because Madden Carter did not respond to anything significant without first thinking it through completely, which was a trait that drove Killian insane and that Kade had inherited in full and that I had come to deeply respect.
He called me directly. Not Kade. Me.
"I have two questions," he said.
"All right," I said.
"First. Do you understand that taking this title means the company's failures are also yours? Not just in press coverage. Legally, strategically, reputationally. Yours."
"Yes," I said.
"Second. Do you want it because it's the right thing for the company or because it's the right thing for you?"
I thought about this. Genuinely.
"Both," I said. "But mostly because it's rig
