“You like it?” asked Tom, looking pleased with his efforts. “I didn’t know if you’d like the colour scheme, but I think it stands out.”
She managed to say, “I love it,” before her voice became hoarse.
“And it stands out in other ways,” added Tom. “I’ve included SEO too. So, now, when potential clients search Google, BelleEvents will be right at the top of the first page. Not right at the top, because the top three are always paid-for ads, but if you search for ‘Events in Brighton’, for example, your website will be the first to appear. Try it!”
Tom minimised her website and she typed in ‘Brighton Events’, and after a quick screen change, there, right after the three Google Ads, was her website’s entry. She tried a combination of different words, and BelleEvents was the fourth entry ever
