The story of Coven has an interesting and unconnected beginning. It was the time after my competitive exams when I had a very great and free life, precisely free from all those big fat books. I’ve always had a social media account ever since I got my first phone but barely made any use of it. Way before my exams, I had the plan to improve and build my social media because words like ‘influencers’, ‘brand deals’, ‘marketing’, ‘ads’, and ‘clients’ inspired me during the break I took from studying. After exams, I took online lessons and followed those who were on the road to success and those who were successful in this field. Wanting to use my time, I started creating posts and learned social media skills including photography. But alas, every time I did it, every time I post something that
