Another feature of the real Boston, which assumed the extraordinary effect of strangeness that marks familiar things seen in a new light, was the prevalence of advertising. There had been no personal advertising in the Boston of the twentieth century, because there was no need of any, but here the walls of the buildings, the windows, the broadsides of the newspapers in every hand, the very pavements, everything in fact in sight, save the sky, were covered with the appeals of individuals who sought, under innumerable pretexts, to attract the contributions of others to their support. However the wording might vary, the tenor of all these appeals was the same:
"Help John Jones. Never mind the rest. They are frauds. I, John Jones, am the right one. Buy of me. Employ me. Visit me. Hear me, Joh
