Christmas in Dresden By Edward von Behrer One thing I learned very early in my years in advertising is to never be surprised when the unexpected happens. But even so, I confess I was surprised to get the following memo from Human Resources one broiling Friday in the middle of August. To: Daniel Richardson From: Melissa Ward, Executive Senior VP Re: Reassignment It is imperative you contact me as soon as possible about a new position in our International Division. This is in reference to your response on your intake form. I read the memo several times, but it still didn’t make much sense. If it was so damn “imperative” I speak with Ms. Ward, why the hell didn’t she simply call me? Or have her assistant call me? Or, considering the fact she was an executive senior vice president, have

