DANTE
“We should make our next designs more cost-friendly,” Nico said, tapping his pen against the table. “Even some of the top twenty percent can’t afford our pieces.”
I leaned back in my chair, letting out a slow breath. Here we go again.
“It’s not meant for everyone to afford,” I said. “I’d hate to see a beggar or a homeless man wearing my brand.”
The room went dead quiet.
Nico adjusted his tie. “Then production costs will rise,” he explained. “That’s exactly what I’m trying to avoid.”
A few people around the table nodded, and my jaw clenched.
Why couldn’t they understand me?
This wasn’t a charity brand, it was luxury. People didn’t buy it because they needed it. They bought it because they wanted to feel unique.
Lowering the price wouldn’t just make us approachable, it would
