Publishers vary on what marketing they provide to their authors, so check with your publisher to see what they do. Most electronic publishers limit their promotions to online events and venues only. This saves money while reaching their ideal audience—readers who read e-books.
Here are a few ways publishers promote their books.
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Publisher’s Website
Today all publishers should have a website. They may or may not sell books directly from the site, but they should have a listing of their titles and buy links (either directly from them or to a site such as sss).
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Social Networking
Again, electronic publishers should have some way to connect with readers, whether through f*******:, Twitter, Goodreads, i********:, Pinterest, etc. These accounts should be updated frequently
