Chapter 16 On Wednesday, we contact all the landlords whose properties will be open on Saturday to discuss the advertised rent and whether we think it should be dropped to get more action. I begin that process. We often think the rent needs an adjustment but the landlords can have a different take on it. Some think if you lower the rent you are somehow lowering the value of the actual property. There are some landlords who know exactly what the rent should be and it is our job to get it. Often a friend has told them what the place is worth and they believe the friend over us. What would we know? Sometimes landlords explain how a friend or relative has told them that the rent they are advertising is a bit low, so the tenant is actually getting a bargain. A landlord who has an empty prop

